Strategic Consultants

Jean-Bernard Lasnaud   [Fr. Ret.]


Captain French Foreign Legion

131st Black Panther Commandos


Jean-Bernard Lasnaud, born in Neuilly s/Seine, France, is the president and chief executive officer of General Equipment Corporation, Inc. as well as Auverland America. Jean-Bernard brings four decades of advisement, consulting and business experience to the Company.


He graduated as an electrical engineer at Ecole Violet, Paris.


He enlisted in the army and served in the Special Forces of the French Foreign Legion, 131st Black Panther Commandos and was detached to special intelligence branch of the 5th bureau, psychological action, retiring as Captain (Res.).


In his early years, he was involved in international business trade with Renault of France dealing mainly in Africa and Latin America. His assignment was to promote the commercial position of the heavy truck division.


Jean-Bernard left Renault and in the 70's made a career change to consulting.


The experience gained in dealing with Heads of State and Ministries in both Africa and Latin America enabled him to act as an advisor and consultant to many of these countries, especially in the fields of Ministries of Defense, civil aviation and intelligence gathering.


To accommodate these areas, two offices were opened: Johannesburg in South Africa to cover Southern Africa and Montevideo, Uruguay to cover South America.


In 1986, Jean-Bernard moved to the United States to consolidate all operations in South Florida to better cover Latin America.


General Equipment Corporation, Inc. was opened in order to offer these countries sales, advising and consulting in the fields of Defense, Aviation, Transportation and Energy.


Auverland America was also set up to distribute the Auverland products in North, Central and South America, as well as the Caribbean.


Jean-Bernard is fluent in English, French, Spanish and German.